What is SEO?
As quoted from ArtFire.com, SEO or Search engine optimization is a term used to describe the activities and actions taken by website owners in order to increase their page's rankings in search engines, usually for particular keywords. The goal of search engines is to return the best and most relevant content to their users (people performing searches). Search engines strive to answer a user's question (searches) with the best, most relevant information it can find in its index. This is why you need to make sure that the content on your page is "optimized" for what the majority of people looking for your product would be searching for.
Search engines use many, many factors in determining which pages to show and how those pages rank for different searches. The basic way that search engines work is:
- Search engines use many, many factors in determining which pages to show and how those pages rank for different searches. The basic way that search engines work is:
- Search engines can tell what content is on a page and what that page links to.
- Spiders index pages and follow links to find new pages; they then repeat the process over and over again.
- Search engines then use that data to build their index and it is that index that is used in displaying results to searches.
SEO is a serious matter for us, online sellers, as we want to reach the right target market for the products we're selling. Learn more about SEO 101:
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